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Lycra to present two developments at Kingpins

Lycra to present two developments at Kingpins

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G-Star brings updated Arc jeans to Paris

G-Star brings updated Arc jeans to Paris

Timed just one week after the launch of its latest campaign, Own the Arc, fronted by the brand’s new global ambassador Charlotte de Witte, G-Star is setting up an ephemeral store in the men’s section of the Galeries Lafayette on the Boulevard...

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Denim’s couture makeover

Denim’s couture makeover

Designer Christelle Kocher worked with Levi’s to show how beautiful and versatile the “democratic” fabric can be when given the same attention, time and craftsmanship as the most precious materials at a Parisian atelier, with a 10-piece capsule making its...

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