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Naia advances denim applications with added performance

Naia advances denim applications with added performance

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Dialogue

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Designers’ next dimension

Designers’ next dimension

Nikita Raman, a senior designer at Hugo Boss, considers how AI, sustainability, and commercial strategies are changing the design process. While embracing new technologies, she believes the future of great denim remains rooted in fabric, craft and...

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Around the world in 75 fades

Around the world in 75 fades

Wash expert Zennure Danisman, alongside Endrime’s Mohsin Sajid and Sadia Rafique, brought together a remarkable international network of denim specialists to chronicle historic denim pieces and create a new visual and educational record of washing. Mohsin ...

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